The following is the 18min talk I gave at Constellation Connected Enterprise on how to move social from being a stand-alone service for sharing, to integrating social features into the business tools that your company relies on the run your business.
I've often said one the main factors that influences the success of a platform is the business partner ecosystem that develops applications for it. Partners don't want to struggle with complex setups and complicated development tools. With all the hype around Salesforce.com these days, including the new Salesforce1 platform (essentially the evolution, or next generation of the Force.com platform) I decided to see for myself what it was like to get started. What I discovered is that it only take a minute to be up and running and developing your first application. That's pretty amazing. Is that possible with other enterprise platforms such as IBM or Microsoft?
Below is my review of the Salesforce Dreamforce 2013 keynote.
Topics include: - Salesforce - more than just technology... philanthropy is at the heart of the company's core values - Introducing Salesforce1, the platform for the Internet of Customers - The impact of connected devices - Demonstrations of Salesforce1 Service Cloud, Sales Cloud, ExactTarget Marketing Cloud
MyPOV: - Salesforce focused on providing business outcomes versus focusing on the technology - I would have liked more focus on internal topics, ex: what connected devices like office doors, meeting rooms, furniture could do to help employees collaborate - Vision is great, but execution is what matters. Pricing, packaging, support, etc.
Here is a four minute video with my thoughts on the Salesforce Dreamforce Day 1 keynote, which focused on Salesforce as a platform for applications, how customers can leverage this to improve their businesses and the opportunity available for applications developers and ISVs.
Some highlights: - Two million applications have been installed from the AppExchange - Salesforce (and their partner ecosystems) next stage of growth will come from vertical focus solutions such as healthcare, finance and manufacturing. - The introduction of the new Salesforce1 platform, which Salesforce hopes will be the backbone for the next generation of applications in the "Internet of Things" era.
Below is a short video interview I did with BBC Click tech reporter Kate Russell on the BizCouch, where we discussed some of the things organizations should know about cloud computing.
0:00 - 2:05 - Overcoming resistance to cloud-based infrastructures 2:05 - 3:40 - What type of companies should be investigating using cloud-based infrastructures? 3:40 - 5:09 - Never run old versions of software/apps again!
Today’s buzz: The hive. Your search for the best talent no longer has to be limited to candidates within driving distance of your site. Now the world can be your proverbial workforce oyster. But before you salivate over the benefits of talent globalization and diversity, first be sure your HR knows what to do when traditional face-to-face team environments are augmented or replaced by virtual ways of working. The experts speak.
Alan Lepofsky, Constellation Research: “’X percent reduction in email’ is not an effective measurement of social business success.”
John Hagel III, Deloitte: “Virtual hives will never achieve their true potential until we move beyond process and protocol to passion and performance.”