There’s A (Business) App For That! - Enterprise Application Stores

June 29 2012 11:00:00 AM Add/Read Comments [0]
Yesterday I participated in the In The Cloud podcast, hosted by Bonnie Graham where we discussed the topic of Enterprise Application Stores. My co-presenters were Adrian Drury from Ovum and Dan Maloney from SAP. During the hour we talked about things such as what an application store is, how app stores at work differ from those in your personal life, the need for social features, security and licensing implications and we even made some predictions as to where application stores are heading in the next year or so.

One of the areas I focused on was explaining the 3 types of application stores:
1) device/OS specific - ex: Apple iOS or Android apps
2) product specific - ex: Add-ons for Jive, Box, Podio, SAP, Confluence, Yammer, etc.
3) company internal - span device or product, delivering the software employees need to get their jobs done

Here is the recording:


Here are some of the tweets that were sent during the show:
  • GregChase: "We're becoming an app culture" "People have stopped surfing web pages and are now using apps" #sapradio
  • Sales_MKT: @alanlepo Via "There's an app for that" Apple rapidly changed the way people add features and functions to their mobile devices. #SAPRadio
  • GregChase: 3 kinds of app stores: device app store, product-centric app store, and enterprise IT app store #sapradio
  • alanlepo: There are 3 types of Enterprise App Stores:  OS/device specific, product specific, company internal #SAPRadio #futureofwork #socbiz
  • Sales_MKT: @adriandrury " The Enterprise App Store allows IT to control portfolio of applications rather than a third party channels. #SAPRadio
  • GregChase: Who has enterprise app stores? Cisco, General Motors... #sapradio
  • alanlepo: #Socbiz vendors like Jive, Box, SAP, Confluence & others are providing "in product" app stores to add features #SAPRadio #COIT #futureofwork
  • GregChase: A prerequisite related to enterprise app stores for mobile is having mobile device management in place #sapradio
  • Sales_MKT: @adriandrury "Mobile Device Management vendors, the primary beneficiaries today of the BYOD mobility phenomenon." #SAPRadio
  • GregChase: .@danmaloney insinuating that app stores are allowing a new kind of relationship between ISVs and enterprises. #sapradio
  • Sales_MKT: via @danmaloney The Cloud is Eating the World through App Stores." #SAPRadio
  • sonavenkat: @danmaloney Proliferation of 100,000s of apps makes app stores the channel to distribute apps to users w/a beautiful experience #sapradio
  • benjamincdoyle: Our 1100+ employees @enterasys have self-provisioned over 700 applications using @oktainc.  #SAPRadio @alanlepo
  • GregChase: Enterprise app stores need "social" features - popularity, reviews, who's using them in a network, what's recommended for my job #sapradio
  • alanlepo: A major consideration for Enterprise Application Stores is licensing. This differs greatly from consumer app stores. #SAPRadio #socbiz
  • GregChase: Enterprise App Stores put IT into the software curation business. It can be their recommended catalog. #sapradio
  • alanlepo: Enterprise App Stores need to have social features that enable employees to favourite, like, rate and recommend apps. #SAPRadio #socbiz
  • GregChase: Enterprise app store curation means IT can distribute apps that are integrated, security compliant, job-related #sapradio
  • alanlepo: A few examples of "white label" Enterprise App Stores are Okta and PartnerPedia  #SAPRadio #socbiz #coit #futureofwork
  • sonavenkat: Really like the concept of IT curating software for business consumption.  #sapradio
  • Sales_MKT: @danmaloney App Stores are impacting the direct sales force and the partner ecosystem. #SAPRadio
  • GregChase: Interesting idea: freemium app where adoption level defines when vendor starts getting paid - distributed and tracked by app store #sapradio
  • benjamincdoyle: The #3 app in our app store @enterasys is @smartsheet #SAPRadio @alanlepo  @oktainc
  • GregChase: Speaking of apps, I love to listen to #sapradio on the Voice America iPhone / iPad app - sounds great!
  • Sales_MKT: Is 2012 the year app stores will break out in the enterprise? @danmaloney says a resounding YES for #SAP ! #SAPRadio
  • sonavenkat: @danmaloney @SAPStore Company app stores (or private label stores) may make 2012 the year of the enterprise app store. #sapradio
  • GregChase: Vendors seem to be more excited about app stores than IT, users, or LOB. Hmm do iPhone users love Apple App Store? #sapradio
  • alanlepo: .@adriandrury & I agree there is a lot of excitement wrt enterprise apps stores atm, but it's still a little early for many orgs #SAPRadio
  • GregChase: One thing I'm not hearing. Enterprise App Stores, especially for #ENSW require mature infrastructure in place. Thoughts? #sapradio
  • Sales_MKT: @BizBreakRadio How do you rate an app, as the late Dick Clark would have asked¦ is it danceable? #SAPRadio
  • GregChase: Back to "who's using it" request for Enterprise App Stores, not just 5 star ratings. #sapradio
  • sonavenkat: How do you rate the "danceability":-) of apps? Ratings for who is using, why and share app. The social aspect of app stores. #sapradio
  • alanlepo: In Enterprise App Stores the apps should be pre-vetted by IT so employees don't have to try and decide which to use. #SAPRadio #socbiz
  • GregChase: Looking forward: enterprise app stores will include employee profiles that can transfer settings between devices and apps #sapradio
  • GregChase: MyPOV looking forward: enterprise app stores are how IT can standardize modularity for partners in technology and licensing terms #sapradio
  • sonavenkat: @danmaloney Companies looking at app stores for employees + customers. May be built into TVs/ cars to manage and distribute apps. #sapradio
  • Sales_MKT: @adriandrury "Ovum has forecast that the global mobile applications market will b worth $5.7 billion by 2014 #SAPRadio
  • danmaloney: App stores within the enterprise will have as big of an impact as they did within the consumer market over the next 3-5 years #sapradio